Petco Introduces New Holistic Food
Editor MassMedia Pet Marketing
Monday, Oct 17, 2011 2:39 pm
Petco has added Nature's Variety Instinct and Nature's Variety Prairie diets to their growing selection of holistic pet foods. Both Instinct and Prairie dry kibble and cans are 100 percent free of corn, wheat, soy, chemicals, and artificial flavors or preservatives.
Variety Instinct Raw Frozen Diets are 95 percent meat, organs and bones as well as 5 percent fruits and vegetables. They are also 100 percent complete and balanced as substantiated through the Association of American Feed Control Official's Feeding Trials. Variety Prairie utilizes whole grains and high meat content.
"We believe that healthier pets and happier people make a better world," said John Sturm, Vice President of Merchandising for Petco.
Nature's Variety products are available in more than 6,000 retail pet stores across the United States and Canada, and through online retailers. For more information about Nature's Variety and its products go to www.naturesvariety.com.
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