GiveLitter Campaign Raises Donations via Social Media
World's Best Cat Litter (@bestcatlitter) is holding its GiveLitter campaign. Thousands of pounds of much-needed cat litter are being donated to A.D.O.P.T Pet Shelter in Illinois, Homeward Pet in Washington, and Animal Rescue Fund of the Hamptons in New York.
All of the participating shelters are part of the No More Homeless Pets® Network – a program of the Best Friends Animal Society®.
GiveLitter™ makes donating simple by bringing the voting campaign to "feline-thropists" via Facebook at and on the program's website.
Beginning today, animal-lovers can vote online to help donate pounds of World's Best Cat Litter™ to their choice of the three animal shelters. The effort follows on the heels of three previous GiveLitter™ efforts that have resulted in over 41,000 pounds of free litter being donated to shelters in Washington D.C., Los Angeles and three shelters spread across Texas.
"The support we have seen in previous GiveLitter™ campaigns is a testament to the passion of both animal-lovers and those caring for cats in need," said Paul Zobel, Senior Director of Marketing, World's Best Cat Litter™. "As a result of all the people who voted online, our GiveLitter™ program has far exceeded our expectations with each round and we know this momentum will continue."
Organizers are encouraging individuals to log-on and participate in the GiveLitter™ campaign that reflects an ongoing commitment by World's Best Cat Litter™ to support those dedicated to finding homes for neglected, abused and lost animals.
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