The winner of the 2012 International Titanium Association's (ITA) Titanium Applications Development Award has been announced as Lorenzini SNC.
As an international supplier of titanium products to the medical/surgical and industrial tooling industries, Lorenzini was nominated for its innovative titanium horse bit, developed by the company's recently created Equestrian Division. The prize that will be awarded is $20,000 at TITANIUM 2012, 28th annual conference and exhibition, which will be held Oct. 7-10, 2012 at the Hilton Atlanta in Georgia.
The North American distributor for Lorenzini Equestrian products, Smith-Garrity Ltd. Imports, nominated the Italian company for the award.
Robert Smith, managing director of Smith-Garrity and recently appointed international marketing director by Lorenzini, shared, “The bits are available in various custom models and feature a choice of sizes and anodized colors and combine the natural, beneficial characteristics of pure titanium with the beauty and elegance of European craftsmanship.”
A member of the 2008 United States Olympic Equestrian team, Stephen Bradley, revealed that the titanium bits were "beneficial on quite a few of my young horses that get strong in the jaw. This bit relaxed their jaws and they stayed focused. Compared with traditional bits, the lightness and negative ions (of the titanium bit) made a difference in performance."
The $20,000 prize will be awarded to Nick Abanera, Export Manager for Lorenzini SNC, at the TITANIUM 2012 Conference on October 9, 2012.
The grant committee had many significant nominees including including a medical disc providing an alternative to spinal fusion; the development of a titanium alloy and coatings that upgrade performance of gas-turbine engines; a titanium powder-metal process for producing near-net-shape commercial aerospace components; and the development of a titanium assault rifle for military use.
For more about The International Titanium Association, visit http://www.titanium.org.
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