PetSmart Launches Bret Michaels "Pets Rock" Collection
A new line of pet products that will be available exclusively in PetSmart has been announced. The Bret Michaels line of products for pets, dubbed the Bret Michaels Pets Rock collection, can be purchased online via PetSmart.com or in stores. The line includes toys, beds, collars, leashes, apparel, and bowls.
Michaels is the lead singer for iconic rock band, Poison, winner of Celebrity Apprentice, and he recently partnered with Dean Guitars to design his first-ever signature Bret Michaels series.
The rocker and entrepreneur shared, "I know there are other pet parents like me who want to show off their pets in rock-star style. I've been a pet lover since I was a child so I created this line for everyone who wants something unique to rock their pets' world."
Some of the items include Bret Michaels Pets Rock Tour Bus with Hide and Seek Toys, Bret Michaels Pets Rock Cuddler Bed, and Bret Michaels Pets Rock Skull Sundress and Bret Michaels Pets Rock Outlaw Tee.
PetSmart’s Laurie Taylor, vice president of hard goods merchandising, revealed that partnering with Michaels allows PetSmart to offer pet parents unique products that refelect their pets’ personalities. "The rocker vibe of the Bret Michaels Pets Rock collection extends PetSmart's assortment of exclusive products, adding yet another one-of-a-kind option for pet parents."
PetSmart, Inc. is the largest specialty pet retailer of services and solutions for the lifetime needs of pets. The company employs approximately 50,000 associates and operates more than 1,232 pet stores in the United States, Canada and Puerto Rico, over 192 in-store PetSmart PetsHotel dog and cat boarding facilities and is a leading online provider of pet supplies and pet care information. More information may be found at www.petsmart.com.
Further information about the Bret Michaels line of pet accessories may be viewed at www.petsmart.com/bretmichaelsrocks.
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